Category Archive: News

Dec 26

What Hummingbird Means For SEO

HummingbirdEarlier this year Google released Hummingbird, the biggest change to its “search algorithm” in over a decade. So what will this mean for your SEO? If the thought that SEO is dead comes to mind, forget it, SEO isn’t dead. Actually, Google’s saying there is nothing at all new or different that SEOs or publishers have to be worried about. You don’t need to alter anything concerning your SEO efforts, not if you’re currently doing what you ought to have been doing all along.

 

The truth is that there is nothing likely to change in how we go after the glorious ranking, with the possible exception of the resurrection of the long tail keyword, which was making a comeback anyways. Anything that worked prior to Hummingbird’s launch will continue to work as we move ahead. And this includes:

 

  •     Original and interesting articles are still crucial
  •     Authentic back links which are attained using appropriate SEO remain important
  •     The same exact signals that worked earlier will continue to achieve results
  •     Keywords still have to be carefully inserted and used in moderation

 

The only factor that’s going to change in a significant enough way to be apparent may be the way Google’s innovative algorithm interprets just how we search.

 

Signals which have been important previously remain important; Hummingbird simply allows Google to approach them in a new and preferably better way. For those who have unique, high-quality material, and also have high-quality and appropriate sites linking to your own site, then your site is still likely to rank well. If anything, your site’s rankings should improve in the same way they should have following the Penguin and Panda updates.

 

The secret to making the right choices about SEO would be to understand where Google is headed. Google’s goal is that whenever someone makes a new search, what Google shows the individual is precisely what the individual wants or desires. We’ve all experienced searching on Google and having sites show up that definitely are not what we desire. We don’t even have to click the link to figure that out, since what Google shows is sufficient. When this has happened to me I think why on earth would Google assume that’s what I was after when I keyed in those words? Google’s objective is to make it so we never have to ask that question again. To lose sight of this objective could be the death of Google.

 

Countless people have already been annoyed by Panda and Penguin, and they’ll look upon Hummingbird with a negative attitude. Don’t get caught in that trap. If you’re good at what you do, these changes Google has been implementing may be the opportunity to distinguish yourself from your competition. They may have engaged in spammy tactics to obtain better rankings, however, if you have been concentrating on creating content that delivers real value to potential clients, their time is limited. These modifications can help you surge above, and the good news, as mentioned previously, is if you have been doing the proper things for your SEO you won’t need to alter a thing.

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Dec 22

Statistics Show SEO Can Boost Website Rankings

seoAn incredible 92% of the adults in this country who devote any time throughout their day online perform a minimum of one search each day. Not only is this amount increasing each day, the methods individuals are using to make these queries has been changing quite a bit as well. An increasing number of individuals are accessing the web and performing queries using mobile phones. If you run an online site, it is very important make sure that your website looks excellent and ranks well in all of these types of searches. Below are a few reasons that you need to consider SEO outsourcing through an SEO supplier to boost your search engine rankings and reactive web site design if you want to make certain that your website looks great and is effective regardless of the device it is accessed on.

 

Did you know Google receives somewhere between 65 and 70% of the Web search engine market share? Although you might not believe that it’s essential to make ensure your website conforms to just how Google wants it, it will help you reach more individuals if you do. Simply because Google has this sort of power and influence on how the search engines determine where to rank websites, ensuring that your site employs these guidelines can make sure your web site is reaching as many individuals as possible. Purchasing quality web site design and SEO outsourcing is a couple of the simplest and most effective techniques of ensuring Google gives your website an excellent ranking.

 

One of the primary benefits of purchasing SEO will be that you are able to increase the number of indexed pages that you have. Businesses that blog have 434% more indexed web pages which results in additional leads. More leads result in more money over time. Actually, 57% of business to business marketing experts claim that SEO provides the most significant impact on lead generation.

 

Are you aware that almost half, 48% to be precise, of mobile device customers claim they research products, read reviews, or search for promotions, utilizing their mobile device? For anyone who is in the marketing business, ensuring your site is ranking higher by purchasing SEO services is the only way to be certain that potential internet customers are not bypassing your site and selecting your competition.

 

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Dec 20

SEO Can Boost Your Online Revenue

seoAll across the Internet, SEO companies have captured the imagination of a wide variety of individuals and businesses, mostly for its benefits in ensuring that a website gets a favorable ranking on the results pages of major search engines. Anyone and everyone from web design outfits to Internet marketing consultants, web hosts to SEO firms, all are intimately familiar with the crucial role that SEO providers play in the business. Regardless of whether you’re a multimillion dollar business selling thousand of products through your online store or a small blog owner attempting to make some extra money from Google Adsense or Adsense Alternatives, SEO can boost your online revenue.

As most industry practitioners know, Google periodically adds new search engine algorithms and even changes the rules entirely, making it difficult for website owners to predict with any degree of accuracy just what it will take to get a favorable ranking on the search engine. As you can imagine, getting a high ranking therefore requires constant analysis and adjustment of SEO techniques. Read the rest of this entry »

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